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Medical and health clinics
Medical clinic SEO that brings patients through the door.
Physiotherapy, chiropractic, medical, med spa and multidisciplinary clinics all compete on trust and convenience. We make your clinic easy to find, easy to trust and easy to book, with a website that’s secure, accessible and always up.
Since 2011 · US and Canada · 4.9 on Clutch
The problem
Sound familiar?
If any of these sound like your business, you’re in the right place.
Medical clinic SEO
Healthcare SEO built on trust, access and privacy.
Healthcare SEO depends on more than keywords. Google holds health content to a higher standard, so your pages need clear authorship, real credentials and accurate information. We build a page for every service and practitioner, list your insurance and direct billing options, and get your clinic into the Google Maps 3-pack for the searches near you. Then we keep the site secure, fast and accessible, because a broken booking page costs appointments every hour it’s down.
Search map
How your patients search.
IllustrativeThree moments, three different searches, three things we build.
“A problem”
- lower back pain treatment near me
- sports injury physio
Condition and treatment pages written with your practitioners.
“A practitioner”
- female physiotherapist [city]
- [practitioner name]
Practitioner profiles with credentials and booking.
“Convenience”
- direct billing physio
- walk-in clinic open Sunday
Maps details, insurance pages and accurate hours.
The plan
The services we use, and why.
Every plan is built from these, weighted to what your market needs first.
All services- Local SEO and Google MapsProfiles for the clinic (and for practitioners where that’s appropriate), categories, hours, insurance and accessibility details.
- SEOService, condition and practitioner pages, reviewed by your clinicians for accuracy.
- Web developmentOnline booking, direct billing information, and accessibility built in from the start.
- Website maintenanceUpdates, backups, security monitoring and uptime checks every day.
- AI chatbot developmentAnswers questions about hours, insurance and services, without collecting health information.
Privacy and accessibility built in
Built to protect your patients and your licence.
Privacy
Contact forms and chatbots don’t collect health information. Clinical intake runs through secure tools designed for it, in line with PHIPA in Ontario and HIPAA in the US.
PHIPA (Ontario) · PIPEDA (Canada) · HIPAA (US)Accessibility
Sites built to WCAG 2.2 AA, which also supports AODA requirements for Ontario organizations.
WCAG 2.2 AA · AODAAccuracy
Health content is reviewed by your practitioners, with author and reviewer names shown, because Google looks for real expertise on health topics.
Results
Proof, not promises.
5.0Clutch rating for a patient-first redesignRead the case study → “Not only did they get us on the first page of Google within a few weeks but they walked us through it each step of the way. Great customer service and an excellent web development department.”
How it works
Four steps. No guesswork.
One team, one plan, one report. You always know what we’re doing and why.
- AuditHow you rank today, where competitors are winning, and what’s costing you calls.
- PlanA 90-day plan with clear priorities and a fixed monthly cost.
- ExecuteWe fix, build, write and launch, and you see progress every week.
- ReportOne plain-English report a month, tied to calls, forms and sales.
Where we work
Helping medical and health clinics across the US and Canada.
FAQ
Medical clinic SEO, answered.
Can’t find yours? Ask us on a free call.
Health topics can affect people’s wellbeing, so Google looks harder for signs of expertise and trust. That means real practitioner credentials, clear authorship, accurate and current information, and transparent contact details. We build these into every page so your clinic’s content is both rankable and responsible.
Usually, yes. Patients often search for a practitioner by name, gender or specialty, and individual profiles build trust and help pages rank. Each profile should list credentials, areas of focus and a booking link. We’ll confirm what your regulatory college allows profiles to say.
Yes. Most clinic management systems offer online booking that can be linked from or embedded in your website. We place booking where patients expect it: in the header, on every service page and on every practitioner profile. Booking is the most important action on a clinic website.
Yes, if it’s set up properly. We configure chatbots to answer general questions about hours, services, insurance and directions, and to never ask for symptoms or health information. Anything clinical goes to your team through secure channels.
Software and plugin updates, daily backups, security monitoring, uptime alerts, booking-page checks and small content changes. Clinics depend on their booking pages and handle sensitive enquiries, so we treat maintenance as protection rather than an optional extra.
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