The challenge
Quiet months on the calendar.
Like most studios, bookings dipped in the slow season. The studio needed more people nearby to find it on Google Maps and get in touch when they were ready to book.
What we did
More visibility in the local map.
We ran our Google Maps program: a profile rebuild, local signals and steady monthly activity.
- Profile rebuild. Categories, description and services tuned so Google understands what the studio offers.
- Local signals. Consistent business details across local directories.
- Fresh photos and posts. Regular location-tagged photos of the work and Google posts to keep the profile active.
- Tracking. Rank monitoring and a clear monthly report.
The results
Numbers that moved.
The studio climbed two spots in the local results within 30 days and gained about 35 more calls and website visits a month, which brought in bookings during the slow season.
+35calls and website visits a month
+2spots in the map in 30 days
Morebookings in the slow season
Lessons for your business
What other studios and salons can take from this.
- Show your work. Fresh photos of real work are what people browse before they call.
- Plan for the slow season. Visibility built in quiet months pays off when people are ready to book.
- Keep the profile active. Regular posts and photos signal to Google that the business is open and busy.
Services used
